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The Match The Cheapest strategy sets your price exactly to the cheapest eligible competitor — without undercutting it. Use it to stay competitive without starting a price war. How the price is determined:
  1. Your own offers and ignored shops are removed.
  2. The remaining competitors are ranked by the chosen comparison basis (product price or total price).
  3. PricePirate takes the cheapest price that satisfies all of your limits.

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Variants

The strategy comes in three variants. They differ only in how the price floor is determined and whether fixed reset hours apply.

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Standard (minimum price)

The default variant uses your fixed minimum price as the floor. Example: cheapest competitor 16.78 €, your minimum price 15.00 € → New price 16.78 € (matched at position 1). If the cheapest competitor were below 15.00 €, the minimum price would not be undercut.

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With minimum margin

Instead of a fixed minimum price, the floor is calculated from your costs and a target margin. This requires a unit cost (cost per item) to be set in Shopify. The full formula and worked examples are on Minimum margin. Additional fields for this variant:

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With reset

Outside the configured reset hours, this variant behaves like the standard variant (it matches the cheapest). During a reset hour, the price is reset to a fixed default price — no dynamic pricing. The background and configuration examples are on Reset windows. Additional fields for this variant:

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Common settings

These settings are the same across all strategies. The base settings are always visible; the rest open under Advanced settings.