- Avoid price battles: when two competitors keep undercutting each other, the price collapses. A regular reset breaks the spiral and returns the price to a healthy level.
- Phases that don’t need dynamic pricing: during times with enough organic demand, constant repricing isn’t necessary. The reset keeps the price stable.
How it works
- Outside reset hours, the strategy behaves normally — it matches or undercuts the cheapest competitor.
- During a reset hour, the price is reset to the default price. If no default price is set, the compare-at price is used — but only when the Fallback to compare at price option is enabled.
- The reset price still respects the minimum price: if it would fall below, no change is created.
Configuring reset hours
Default (reset) price – the price the variant is reset to during reset hours. Reset hours – semicolon-separated hours in the shop timezone:- Single hours:
19;23→ 19:00 and 23:00 - Ranges:
8-12;18-22→ 08:00–12:00 and 18:00–22:00 - Ranges across midnight:
22-2→ 22, 23, 0, 1, 2
Europe/Berlin). The advanced settings let you override the reset hours per weekday (Monday–Sunday); an empty weekday field uses the default reset hours.
Examples
Availability
Reset is available as the “with reset” variant of both strategies:Match The Cheapest
“With reset” variant.
Beat The Cheapest
“With reset” variant.